If you check “Limit third-party ad tracking”, Roku will tell third-party channel providers that you want them to stop using the advertising identifier to personalize ads on this device. Roku cannot guarantee that all channel providers will respect this setting. Device factory reset will remove this preference.

This setting has no effect on ads served by Roku. To set your preferences for those ads, visit my.roku.com/privacy. For more information about Roku’s privacy practices, please visit https://www.roku.com/legal. For more information on a channel provider’s privacy policy, consult its privacy policy.
