Policy and Your Smart TV
Smart TV Privacy Policy and Cookie Information

ZH-Welcome to Philips Smart TV! With your Smart TV you can watch television and movies with your cable subscription or as video-on-demand. You can also play your own music and movies from a USB stick or networked hard-disk.

 

You can also use pre-installed apps and some other services, like a TV guide and catch-up television, or link to social media accounts or video services that you have a subscription for. You can also install new apps on the Smart TV. For some of these apps and services to work, you need to connect your Smart TV to the Internet and we and third-parties need to use a limited amount of personal data in order for these apps and services to work correctly. This includes us and third-parties placing functional and non-functional cookies on your device, also for purposes of showing interest-based advertising.

 

If you don't want us or these third-parties to use your personal data, you can always choose not to use the apps or the service. Otherwise we ask you to agree to such processing and the use of cookies when you first install the Smart TV or use the apps and services. Sometimes we ask you to give consent for the other people in your household or organization using the Smart TV. You can always withdraw this consent later through the Privacy Center of your Smart TV.

 

It is possible that some services or apps do not work on your Smart TV or in your country, or do not work if you do not give consent to process your personal data. For more information, please visit: www.tpvision.com/privacy.

 

In this policy we explain what kind of personal data we collect, what we use it for, how long we keep it and how we keep it secure. We also tell you about the cookies we and other companies use on your Smart TV. You can also find information about your rights and how to contact us. Some technical terms like “Device-ID” or “IP-address” are explained in more detail at the very end of this policy.

1.Collection and use of personal data

 

Basic Smart TV registration and operation

We collect your Smart TV IP-address, consumer-ID, device-ID and the country and language configured on your Smart TV.

 

We use this data to provide you with the basic Smart TV services. This includes among others authentication when you contact us for support, the weather forecast on the home-screen, abuse handling, management of security incidents and monitoring of availability of the Smart TV services and distributing updates, and for being able to store and back-up your user preferences.

 

When you browse sites with your Smart TV, we store the URLs visited so that we can show you a thumbnail (small image) of frequently visited sites and auto-complete addresses.

 

 

We store this information for as long you continue to regularly use your Smart TV. If you no longer use your Smart TV, we permanently delete the data after nine months.

 

When you use apps and social media links.

When you use an app, the company that offers that app may receive your Device-ID, IP-address, login details and the language and country configured on your Smart TV. When you use social media features a Smart TV ID is created (together with a Social TV cookie) and this is shared with the social network to save your log-in status. To better understand how this information is used and for how long it is stored, please take a look at the privacy policy of the company that offers the app.

 

Analytics to help us improve the Smart TV Service

We collect analytics data like “app click behavior”, “channel zap behavior” and other interaction that you may have with your Smart TV, for example the time and date of a “click” in the Smart TV menu.

 

We use this information in order to troubleshoot abnormal behavior on your Smart TV, it will also store data on hardware/software related failures and the information on the interaction with your Smart TV just before the failure occurred. Your Smart TV will send this information to our servers for the sole purpose of problem solving. We store this personal data for a maximum of 9 months after collection.

 

For some Smart TV’s when you first install your Smart TV, we ask you to agree to sharing analytical data with us. To revoke your consent, go to the settings tab in the Privacy Center, select the setting for “The Statistics for Improvement of Smart TV service” and empty the relevant checkbox. When you have done so, your Smart TV will no longer share analytical data with us but it may also no longer receive updates.

2.Content and recommendation services provided by other companies

 

Recommended content by third parties (Gracenote, ZEASN)

If you say “yes” to “Serving your personalized viewing recommendations” in the Privacy Center, selected third parties, Gracenote Inc. (www.gracenote.com) or Zeasn Information Technology (Tiajin) Co. Ltd. (“ZEASN”) (www.zeasn.com) will make recommendations for Video-on-Demand Apps, TV on Demand (including programs and movies from cloud content providers) and “Now on TV” in the recommendations section of your Smart TV. These recommendations are based on the programs and movies that you watched, and when you turn your Smart TV on and off, linked to your Device-ID.

 

Personalized viewing recommendations are not “on” when you first install your Smart TV. When you do not turn it on or turn it off later, Gracenote Inc. or ZEASN may still make recommendations, but we no longer send data to Gracenote Inc. or ZEASN.

 

If you decide to use the personalized viewing recommendations you consent that we can obtain this data and provide it to Gracenote Inc. or ZEASN to use it. We do not control how Gracenote Inc. or ZEASN uses the personal data that they receive. To learn more about how Gracenote Inc. or ZEASN uses your personal data, please visit http://www.gracenote.com/privacy-statement-gracenote-service or https://www.zeasn.com/privacy.html.

 

Recommended content and advertisements by Samba TV (operated by a third-party)

If you say yes to “Enable Personalized Content” in the Privacy Center, Samba TV (Free Stream Media Corp., 301 Brannan St, San Francisco, CA 94107, USA, www.samba.tv) may serve you personalized program information, content recommendations and advertisements or other media content on your TV. If you use a Samba app or use apps that use Samba on other devices like a smart phone or tablet, Samba may also show you adds based on your Smart TV viewing interest if the Smart TV and your phone or tablet uses the same IP-address.

These recommendations are based on app click behavior, channel zap behavior and other interactions that you have with your Smart TV, like time and date of a click in a menu, and information about your Smart TV itself like the model number.

If you decide to turn on “Enabling Personalized Content” you consent that we can obtain this data and provide it to Samba TV to use it, until you turn it off again. We do not control how Samba TV uses the personal data that they receive. To learn more about how they use your personal data, please visit https://samba.tv/legal/privacy-policy/

3.Storing and processing your personal data

 

How long do we store personal data

We generally store personal data for nine months, unless we said elsewhere in this policy that we store it for a shorter or longer period. We may store (aggregated) data longer if needed for tax or auditing reasons.

 

Information security

We have implemented appropriate technical and organizational measures to protect your personal data against accidental loss, alteration, unauthorized disclosure or access. The data that we collect is sent to our servers via an encrypted Internet connection and stored on a secure server.

 

Sharing with others

We only share your personal data with third parties if either one of the following circumstances apply:

- If you consent to it: this is the case for example when you enable the content or recommendation services that we mentioned above.

- In the context of outsourced activities: to enable us to provide you with the Smart TV Service we have contracted with certain affiliates of ours and outsource partners. These third parties are only allowed to process your personal data based on our instructions and in compliance with the agreements that we have executed with them.

 

- For legal reasons: we will also release personal data to the authorities, including law enforcement, if compelled by law.

 

Transfer of your personal data

You should also know that your personal data may be transferred from your home country to other TP Vision companies or to our service providers around the world. If you are an EU resident, this could imply that we also transfer data to countries that do not offer an adequate level of protection for your personal data. When we transfer this data, we will do so only when we have put in place appropriate safeguards to protect your personal data. Please contact us to get a copy of the safeguards that we have put in place. Our contact details are at the bottom of this text.

4.How we use cookies

 

Advertising and Cookies

Cookies are used on your Smart TV to show ads in and around content, including in apps. If you choose to accept “Relevant Advertising” in the Privacy Settings then you will receive cookie-based advertisements in your Smart TV environment, for example in the menu, before you begin to play a video or in an app.

The parties that use cookies are advertising platform providers and advertisers. Some platform providers and advertisers use cookies and personal data to track you across websites, services or devices, and show you interest-based ads based on that and other information. How advertising platform providers and advertisers use cookies and how they collect and use personal data is governed by their own privacy and/or cookie policies and we have no influence on this.

Advertising platform providers that TPV works with

We currently work with a number of advertising platform providers. The most accurate list of platform providers can be found at www.tp-vision.com/legal/privacy-policy/platformproviders_list.pdf

 

Third-Party cookies

In addition, we have identified a number of third-parties placing cookies on our Smart TVs in the context of showing ads or keeping track of the content you view in order to show you ads. This list is published on www.tp-vision.com/legal/privacy-policy/tpvision_cookie_list.pdf and will be updated frequently. These parties may separately place cookies and/or collect personal data, and they may do so to track you across websites, services or devices, and show you ads based on preferences.

 

Other / unforeseen cookies

As a result of how the internet and digital advertising work, it is not always possible for us to gain insight into the cookies that are placed by third parties via the advertisements on our system. This is particularly the case when these advertisements also contain embedded elements such as texts, documents, images or film clips that are stored by a third party.

 

Should you encounter cookies on your Smart TV that fall into this category and that we have not mentioned here above, please let us know. Alternatively please contact the relevant third party directly and ask which cookies they have placed, what the reason for this is, what the lifetime of the cookie is and how they have safeguarded your privacy.

 

 

Turn of cookies

You can turn off the use of cookies in the Privacy Settings of your Smart TV within the setting “Advertising Cookies”. You will still see ads, but they will not use cookies.

5.Your rights

 

You have the right to request access to your personal data that we process. You also have the right to:

- Rectify incorrect personal data or erase it in certain circumstances.

- Restrict or object to the processing of your personal data.

- Receive your data so that you can use it elsewhere (data portability).

 

You also have the right to withdraw your consent at any time but we would like to point out that this does not affect the lawfulness of the processing before the date that you withdrew your consent. You can withdraw your consent by opting out in the Privacy Center. If you only want to delete all cookies and other local data relating to the way you have used your Smart TV you can reinstall your Smart TV using the “Reinstall Device” or “Clear Net TV Memory” option. You can also use the “Clear Internet Memory” or “Clear App Memory” function. Naming will vary per Smart TV model. The Clear Internet Memory function only deletes all cookies and log-in details, but does not unregister your Smart TV (so your device-ID remains valid).

 

Finally, you have the right to lodge a complaint with a supervisory authority. If you do not know who your supervisory authority is, please contact us and we will tell you.

 

If you are under 13

We do not knowingly collect data from children under the age of 13. If a parent or guardian becomes aware that his or her child or guard has provided us with information without their consent, he or she should contact us at privacy@tpvision.com. We will delete such information from our files within a reasonable time.

 

How to contact us

You can contact us with any questions you may have about the processing of your personal data or the use of cookies by us, or to exercise the above rights, at:

 

TP Vision Europe B.V.

Att. Data Protection Officer

Prins Bernhardplein 200

1097 JB Amsterdam

The Netherlands

or by mail at: privacy@tpvision.com

 

Version information

This policy was last updated on 17 July 2017. It can be viewed on: http://www.tpvision.com/privacy-policy/

 

 

6.Technical terms

 

Advertiser: This is a third party - including advertising agencies - that can buy ad space to show advertisements on the Smart TV. Depending on the context, an advertiser can buy the ad space directly from us or through an intermediary such as an advertising platform provider.

 

Ad space: Means the display space and/or time slots which are used to show advertisement on the Smart TV.

 

App: Means a website or application owned, developed, hosted, operated and maintained by a content partner. We have no control over the app or over the personal data that the content partner or other companies collect through your use of the app.

 

Content partner: Means the party that owns, develops, hosts, operates and maintains an app.

 

Cookie: A cookie is a small file containing a string of text that is sent from a server that you visited on the internet to your device and that can be read again by this server at a later time.

 

Device-ID: The first time you connect your Smart TV to the internet, we generate a device-ID and tie it to your Smart TV. With this device-ID we can authenticate and identify your Smart TV to connect to our Smart TV services. Some content partners also need to authenticate your Smart TV. For this reason we provide your device-ID to those content partners, who can then recognize your Smart TV. Not every content partner can see your device-ID, this is limited by us. If you use part of the functionality of the Smart TV service with our app, we will also assign a device-ID to such mobile device.

 

IP-Address: For your Smart TV: the Internet address that the Smart TV uses to connect to our servers or other servers. Content partners, advertising platform providers and advertisers can use this IP address to roughly determine the location from which a device is connecting to the Internet, usually at country or city level.

 

Personal data: Means any information related to an identified or identifiable natural person.

 

Advertising platform provider: The companies that we, our content partners and advertisers use to sell and buy ad space.